Southern California, August 27, 2025
News Summary
California American Water has appointed Glen Becerra as the new Principal of Business Development for Southern California. In his new role, Becerra will lead strategic initiatives focused on business outreach and growth, engaging with both municipal and private water utilities. With over 25 years of experience in government relations and public policy, he will play a pivotal role in expanding the company’s presence in the region.
California
California American Water has announced the appointment of Glen Becerra as the new Principal of Business Development for Southern California.
In this role, Becerra will oversee strategic business development initiatives, focusing on outreach and fostering growth efforts across the region. His responsibilities will include identifying and developing new business opportunities while engaging effectively with both municipal and privately-owned water and wastewater utilities.
Kevin Tilden, President of California American Water, commended Becerra for his extensive background in government relations and community engagement, highlighting how this experience will be pivotal in advancing the company’s goals.
Background and Experience
With over 25 years of experience in government relations, strategic consulting, and public policy, Becerra brings a wealth of expertise to his new position. He recently founded Becerra Strategies, a consulting firm dedicated to government relations and public affairs, in 2023.
Before starting his consulting firm, Becerra served as Executive Officer for Marketing at LA Metro, where he led a team of over 70 professionals in media and communications. His tenure at LA Metro included spearheading campaigns focused on enhancing public transportation and advocating for infrastructure investment.
In addition to his corporate ventures, Becerra has held several leadership roles within city and regional organizations. He was the President of the League of California Cities Channel Counties Division, served on the Board of Directors for the League of California Cities, and represented various cities on the Southern California Association of Governments (SCAG).
Becerra also has a decade-long history in local governance, having been elected as a Councilmember for the City of Simi Valley from 1998 to 2018. His diverse experience positions him uniquely to help California American Water strengthen relationships with stakeholders across the state.
California American Water Overview
California American Water is a subsidiary of American Water, one of the largest regulated water and wastewater utility companies in the United States. The organization provides essential water and wastewater services to approximately 750,000 residents throughout California. American Water itself serves more than 14 million people across several states, making it a vital part of the country’s water utility infrastructure.
Becerra’s extensive background is expected to aid California American Water in expanding its reach and capabilities in Southern California, ensuring that it continues to meet the needs of the communities it serves.
Summary of Key Features
| Feature | Description |
|---|---|
| Position | Principal of Business Development for Southern California |
| Key Responsibilities | Strategic business outreach, new business opportunity development, engagement with water utilities |
| Experience | 25+ years in government relations, marketing, consulting |
| Previous Roles | Executive Officer for Marketing at LA Metro, Consulting firm founder |
| Company Overview | California American Water serves 750,000 people; subsidiary of American Water |
Frequently Asked Questions (FAQ)
Who is Glen Becerra?
Glen Becerra is the newly appointed Principal of Business Development for California American Water in Southern California, overseeing strategic business development and outreach efforts.
What are Becerra’s main responsibilities in his new role?
He will focus on identifying and developing new business opportunities and engaging with municipal and private water and wastewater utilities across the region.
What is California American Water?
California American Water is a subsidiary of American Water, providing essential water and wastewater services to approximately 750,000 residents in California.
How many people does American Water serve?
American Water serves over 14 million people across multiple states, making it the largest regulated water and wastewater utility in the U.S.
What experience does Becerra bring to his new position?
Becerra has over 25 years of experience in government relations, strategic consulting, and public policy. He has held various senior roles in organizations and has deep connections within local governments.
Deeper Dive: News & Info About This Topic
- Business Wire: California American Water Announces New Southern California Principal of Business Development
- Wikipedia: California American Water
- New York Times: Trump Water California Central Valley
- Google Search: California water issues
- Business Wire: California Public Utilities Commission Approves Water Supply Decision
- Encyclopedia Britannica: Water Supply
Author: Anaheim Staff Writer
Anaheim Staff Writer The Anaheim Staff Writer represents the experienced team at HEREAnaheim.com, your go-to source for actionable local news and information in Anaheim, Orange County, and beyond. Specializing in "news you can use," we cover essential topics like product reviews for personal and business needs, local business directories, politics, real estate trends, neighborhood insights, and state news affecting the area—with deep expertise drawn from years of dedicated reporting and strong community input, including local press releases and business updates. We deliver top reporting on high-value events such as major conventions at the Anaheim Convention Center, including NAMM and VidCon, exciting games at Angel Stadium and Honda Center, and developments at Disneyland Resort Our coverage extends to key organizations like the Anaheim Chamber of Commerce and Visit Anaheim, plus leading businesses in hospitality, entertainment, and innovation that power the local economy As part of the broader HERE network, including HERECostaMesa.com, HEREHuntingtonBeach.com, HERESantaAna.com, and HERELosAngeles.com, we provide comprehensive, credible insights into Southern California's dynamic landscape.
