News Summary
Mastronardi Produce® is participating in the 2025 International Fresh Produce Association’s Global Produce & Floral Show, celebrating its commitment to flavor. Featuring a variety of fresh produce, including SUNSET® products, the company will introduce innovative packaging solutions and new berry products. With presentations at booth #4157, attendees can learn about the company’s sustainability efforts and exciting product launches, all under the theme ‘Flavor Coast to Coast.’
Anaheim, CA – Mastronardi Produce® is set to participate in the 2025 International Fresh Produce Association’s Global Produce & Floral Show (GPFS) this October, embracing the theme “Flavor Coast to Coast.” This theme reflects the company’s commitment to flavor and its extensive network of greenhouses located throughout the nation.
Mastronardi intends to showcase its leadership in the produce industry with a variety of engaging presentations and unique product offerings at their booth, #4157. As part of their promotional activities leading up to the show, the company is launching a LinkedIn mini-series titled “Next Stop: Flavor.” This series will document their journey to GPFS and will highlight new products, greenhouse growing processes, team interviews, and personal stories from their employees.
The company prides itself on providing a wide array of fresh produce options that cater to all meals, including tomatoes, peppers, cucumbers, berries, and lettuce. Visitors to booth #4157 can look forward to an impressive lineup of SUNSET® products, including innovative snacking options, organic products, and sustainable packaging solutions.
Among the exciting offerings at GPFS is the Backyard Farms® Green Leaf Lettuce Paper Bag, a new product that reduces plastic usage by 65% compared to traditional PET trays, while keeping lettuce fresher for longer. This innovative packaging recently received the Packaging Innovation Award at the Canadian Produce Marketing Association (CPMA) Convention.
Additionally, Mastronardi will unveil two new berry innovations at the show: the Summer Blast™ Blueberry Snacking Cup, which is designed for convenient and healthy on-the-go snacking, and the Organic WOW® Joyberry® Blueberries, which deliver a distinct flavor experience sought by organic consumers. At GPFS, the updated Angel Sweet® brand will also be featured with newly designed, impactful packaging.
The booth will host several other highlights, including the elegant Mastronardi™ Tomato Branch™, perfect for enhancing charcuterie boards, and the Secilia® tomato, which offers a taste reminiscent of summer through its Mediterranean-inspired flavor. Furthermore, the latest addition to the BOMBS® lineup, BOMBS Squad®, will be available for visitors to sample.
Geoff Kosar, VP of Marketing, noted that the “Flavor Coast to Coast” theme is an homage to celebrating the company’s journey and its unwavering commitment to providing outstanding flavor experiences. Attendees are encouraged to engage with Mastronardi through their LinkedIn page, @Mastronardi-Produce, and to visit booth #4157 during the GPFS, running from October 16-18.
This year marks a significant milestone for Mastronardi Produce as they celebrate 30 years of the SUNSET Campari tomato, a product that revolutionized the tomato branding category with its introduction. The company’s reputation for excellence is further solidified by its achievement of Canada’s Best Managed Companies Platinum Club designation for 16 consecutive years, underscoring its sustained success in the produce market.
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Additional Resources
- And Now U Know: Mastronardi Produce Takes Flavor Coast to Coast
- Wikipedia: Mastronardi Produce
- Blue Book Services: Mastronardi Produce Named to Canada’s Best Managed Companies List
- Google Search: Mastronardi Produce
- The Packer: Mastronardi Produce Recognized for Packaging Innovation
- Encyclopedia Britannica: Mastronardi Produce
- Produce Business: 2024 40 Under Forty Winner Paul J. Mastronardi
- Google News: Mastronardi Produce

Author: Anaheim Staff Writer
Anaheim Staff Writer The Anaheim Staff Writer represents the experienced team at HEREAnaheim.com, your go-to source for actionable local news and information in Anaheim, Orange County, and beyond. Specializing in "news you can use," we cover essential topics like product reviews for personal and business needs, local business directories, politics, real estate trends, neighborhood insights, and state news affecting the area—with deep expertise drawn from years of dedicated reporting and strong community input, including local press releases and business updates. We deliver top reporting on high-value events such as major conventions at the Anaheim Convention Center, including NAMM and VidCon, exciting games at Angel Stadium and Honda Center, and developments at Disneyland Resort Our coverage extends to key organizations like the Anaheim Chamber of Commerce and Visit Anaheim, plus leading businesses in hospitality, entertainment, and innovation that power the local economy As part of the broader HERE network, including HERECostaMesa.com, HEREHuntingtonBeach.com, HERESantaAna.com, and HERELosAngeles.com, we provide comprehensive, credible insights into Southern California's dynamic landscape.